It's never nice getting soaked - unless you're snorkelling in Antigua. To promote BA's 2019/20 Winter Sun Sale, we reimagined the gloomiest moments of winter in BA's exotic destinations. The campaign ran across national press, OOH, DOOH and social.
It's never nice getting soaked - unless you're snorkelling in Antigua. To promote BA's 2019/20 Winter Sun Sale, we reimagined the gloomiest moments of winter in BA's exotic destinations. The campaign ran across national press, OOH, DOOH and social.
It's never nice getting soaked - unless you're snorkelling in Antigua. To promote BA's 2019/20 Winter Sun Sale, we reimagined the gloomiest moments of winter in BA's exotic destinations. The campaign ran across national press, OOH, DOOH and social.

It's never nice getting soaked - unless you're snorkelling in Antigua. To promote BA's 2019/20 Winter Sun Sale, we reimagined the gloomiest moments of winter in BA's exotic destinations. The campaign ran across national press, OOH, DOOH and social.

Not everything makes it out the door, of course. Here's a small selection of work that never saw the light of day, or was never intended to.

British Airways
Harry and Meghan's controversial announcement happened to coincide with the BA Sale. Which happened to include flights to Canada.
Not everything makes it out the door, of course. Here's a small selection of work that never saw the light of day, or was never intended to.

British Airways
Harry and Meghan's controversial announcement happened to coincide with the BA Sale. Which happened to include flights to Canada.
Not everything makes it out the door, of course. Here's a small selection of work that never saw the light of day, or was never intended to.

British Airways
Harry and Meghan's controversial announcement happened to coincide with the BA Sale. Which happened to include flights to Canada.
British Airways
Harry and Meghan's controversial announcement happened to coincide with the BA Sale. Which happened to include flights to Canada.
The ones that got away

Chat to me:
williamsoncreativeltd@gmail.com
07971 652187
I'm Neal, a Senior Art Director. I spend my days coming up
with ideas for brands like British Airways, Vodafone, Carers UK,
British Gas and Public Health England. My work's picked up awards, trended on Reddit and been featured in Private Eye.
And it's made people say things like:
"Wow."
"Genius!"
"Brilliant."
"Hats off."
"Amazing."
"So clever."
"Powerful."
"Perfection!"
"Captivating."
"Astonishing."
"I cried at this."
"Extraordinary."
"Brilliantly moving."
"This shit is creative."
"It really hit me hard."
"Very inspired by this."
"This just destroyed me."
"Deserves some kind of award."
and
"Saw this before I went to bed and woke up still thinking about it."