It's never nice getting soaked - unless you're snorkelling in Antigua. To promote BA's 2019/20 Winter Sun Sale, we reimagined the gloomiest moments of winter in BA's exotic destinations. The campaign ran across national press, OOH, DOOH and social.
It's never nice getting soaked - unless you're snorkelling in Antigua. To promote BA's 2019/20 Winter Sun Sale, we reimagined the gloomiest moments of winter in BA's exotic destinations. The campaign ran across national press, OOH, DOOH and social.
It's never nice getting soaked - unless you're snorkelling in Antigua. To promote BA's 2019/20 Winter Sun Sale, we reimagined the gloomiest moments of winter in BA's exotic destinations. The campaign ran across national press, OOH, DOOH and social.
It's never nice getting soaked - unless you're snorkelling in Antigua. To promote BA's 2019/20 Winter Sun Sale, we reimagined the gloomiest moments of winter in BA's exotic destinations. The campaign ran across national press, OOH, DOOH and social.
Not everything makes it out the door, of course. Here's a small selection of work that never saw the light of day, or was never intended to.
British Airways
Harry and Meghan's controversial announcement happened to coincide with the BA Sale. Which happened to include flights to Canada.
Not everything makes it out the door, of course. Here's a small selection of work that never saw the light of day, or was never intended to.
British Airways
Harry and Meghan's controversial announcement happened to coincide with the BA Sale. Which happened to include flights to Canada.
Not everything makes it out the door, of course. Here's a small selection of work that never saw the light of day, or was never intended to.
British Airways
Harry and Meghan's controversial announcement happened to coincide with the BA Sale. Which happened to include flights to Canada.
British Airways
Harry and Meghan's controversial announcement happened to coincide with the BA Sale. Which happened to include flights to Canada.
The ones that got away
'Two sides of the story' shines a light on the silent struggles of the UK's 6.5 million unpaid carers. The film, which kicked off our #ShareThatYouCare campaign, was originally only intended for social. But the client loved the work so much they also decided to run it in cinemas nationwide.
Directed by David Stoddart through Dark Energy.
Charity Film Awards - Grand Prix
Campaign BIG - Gold
DCM Awards - Gold
(Best marketing for good campaign)
The Drum - Pick of the Week
Creative Brief - Hot Pick
Davidreviews - Pick of the Day
British Arrows - Finalist (winners TBC)
DMA - Finalist (Best use of moving image)
DMA - Finalist (Best creative solution)
DMA - Finalist (Best digital experience)